| Overview |
A next-generation CRM that automatically builds itself from your data with powerful customization and real-time collaboration. |
Looker is a modern business intelligence platform now part of Google Cloud that uses a modeling language called LookML. It provides governed data exploration and embedded analytics for organizations. |
| Pricing |
Freemium (Free-$79/user/month) |
Paid (Custom) |
| Key Features |
- Automatic data sync
- Custom objects
- Real-time collaboration
- Email integration
- Reporting
- Workflow automation
- Enrichment
- API-first design
|
- LookML modeling
- data exploration
- embedded analytics
- custom applications
- Git integration
- API access
- scheduling
- Google Cloud integration
|
| Pros |
- Modern and flexible architecture
- Excellent data model
- Real-time multiplayer
- Beautiful design
|
- Strong data governance
- LookML is powerful
- Good embedded analytics
- API-first approach
|
| Cons |
- Still maturing feature set
- Smaller integration library
- Limited marketing tools
- Newer with less track record
|
- Steep learning curve
- Requires technical setup
- Expensive
- Limited visualization options
|
