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Attio vs Lusha: 2026 Comparison

Attio Lusha
Overview A next-generation CRM that automatically builds itself from your data with powerful customization and real-time collaboration. Lusha is a B2B contact and company data platform that provides accurate phone numbers and email addresses. It offers a browser extension for instant prospecting on LinkedIn and company websites.
Pricing Freemium (Free-$79/user/month) Freemium ($0-79/user/mo)
Key Features
  • Automatic data sync
  • Custom objects
  • Real-time collaboration
  • Email integration
  • Reporting
  • Workflow automation
  • Enrichment
  • API-first design
  • Contact data
  • phone numbers
  • email addresses
  • browser extension
  • API
  • CRM enrichment
  • bulk enrichment
Pros
  • Modern and flexible architecture
  • Excellent data model
  • Real-time multiplayer
  • Beautiful design
  • Accurate phone numbers
  • Easy browser extension
  • Good data quality
  • GDPR compliant
Cons
  • Still maturing feature set
  • Smaller integration library
  • Limited marketing tools
  • Newer with less track record
  • Limited free credits
  • Expensive at scale
  • Smaller database than competitors