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Attio vs Prosperworks: 2026 Comparison

Attio Prosperworks
Overview A next-generation CRM that automatically builds itself from your data with powerful customization and real-time collaboration. The former name of Copper CRM, a Google Workspace-native CRM that was rebranded in 2018 to better reflect its focus.
Pricing Freemium (Free-$79/user/month) Subscription ($23-$99/user/month)
Key Features
  • Automatic data sync
  • Custom objects
  • Real-time collaboration
  • Email integration
  • Reporting
  • Workflow automation
  • Enrichment
  • API-first design
  • Google Workspace integration
  • Pipeline management
  • Email tracking
  • Automation
  • Reporting
  • Contact enrichment
  • Mobile app
  • Task management
Pros
  • Modern and flexible architecture
  • Excellent data model
  • Real-time multiplayer
  • Beautiful design
  • Deep Google integration
  • Easy adoption
  • Clean UI
  • Automatic data entry
Cons
  • Still maturing feature set
  • Smaller integration library
  • Limited marketing tools
  • Newer with less track record
  • Rebranded as Copper
  • Google-dependent
  • Limited features outside Google
  • Higher pricing