| Overview |
Awario is a social listening and analytics tool that crawls the web to find mentions of your brand, competitors, or any keyword. It offers real-time monitoring and lead generation through social selling features. |
A pipeline-centric micro CRM by Zoho designed for small businesses that need simple deal tracking without complexity. |
| Pricing |
Paid ($49-399/mo) |
Freemium (Free-$12/user/month) |
| Key Features |
- Social listening
- Boolean search
- sentiment analysis
- influencer discovery
- Awario Leads (social selling)
- analytics
- competitor monitoring
- email alerts
|
- Pipeline management
- Built-in telephony
- Email integration
- Workflow automation
- Connected pipelines
- Team pipelines
- Mobile app
- Custom dashboards
|
| Pros |
- Affordable
- Powerful Boolean search
- Social selling feature
- Real-time monitoring
|
- Very affordable
- Simple and focused
- Zoho ecosystem
- Good mobile app
|
| Cons |
- Smaller data pool than larger competitors
- Interface could be more intuitive
- Limited integrations
|
- Very basic features
- Limited customization
- Not for growing teams
- Minimal reporting
|
