| Overview |
Awario is a social listening and analytics tool that crawls the web to find mentions of your brand, competitors, or any keyword. It offers real-time monitoring and lead generation through social selling features. |
A product adoption platform for building in-app tours, tooltips, surveys, and launchers with advanced targeting and A/B testing. |
| Pricing |
Paid ($49-399/mo) |
Subscription ($279-$899/month) |
| Key Features |
- Social listening
- Boolean search
- sentiment analysis
- influencer discovery
- Awario Leads (social selling)
- analytics
- competitor monitoring
- email alerts
|
- Product tours
- Tooltips
- Surveys
- Launchers
- Microsurveys
- A/B testing
- Segmentation
- Analytics
|
| Pros |
- Affordable
- Powerful Boolean search
- Social selling feature
- Real-time monitoring
|
- Modern interface
- Good A/B testing
- Flexible targeting
- Developer-friendly
|
| Cons |
- Smaller data pool than larger competitors
- Interface could be more intuitive
- Limited integrations
|
- Expensive
- Learning curve
- Limited mobile support
- Smaller community
|