| Overview |
Awario is a social listening and analytics tool that crawls the web to find mentions of your brand, competitors, or any keyword. It offers real-time monitoring and lead generation through social selling features. |
Omnichannel marketing automation platform helping brands create personalized customer journeys across email, SMS, and more. |
| Pricing |
Paid ($49-399/mo) |
Subscription ($300-custom/mo) |
| Key Features |
- Social listening
- Boolean search
- sentiment analysis
- influencer discovery
- Awario Leads (social selling)
- analytics
- competitor monitoring
- email alerts
|
- Email marketing
- SMS
- Live chat
- Landing pages
- Automation
- Personalization
- Ecommerce integrations
|
| Pros |
- Affordable
- Powerful Boolean search
- Social selling feature
- Real-time monitoring
|
- Good automation
- Multi-channel
- Ecommerce integrations
- Personalization
|
| Cons |
- Smaller data pool than larger competitors
- Interface could be more intuitive
- Limited integrations
|
- Expensive
- Limited free trial
- Complex interface
|
