| Overview |
Awario is a social listening and analytics tool that crawls the web to find mentions of your brand, competitors, or any keyword. It offers real-time monitoring and lead generation through social selling features. |
A European CRM platform offering customizable solutions for mid-market and enterprise organizations across various industries. |
| Pricing |
Paid ($49-399/mo) |
Subscription ($20-$80/user/month) |
| Key Features |
- Social listening
- Boolean search
- sentiment analysis
- influencer discovery
- Awario Leads (social selling)
- analytics
- competitor monitoring
- email alerts
|
- Contact management
- Marketing automation
- Project management
- Document management
- Gamification
- Business intelligence
- Customer portal
- GDPR compliance
|
| Pros |
- Affordable
- Powerful Boolean search
- Social selling feature
- Real-time monitoring
|
- Strong European presence
- GDPR compliant
- Customizable
- Multi-language support
|
| Cons |
- Smaller data pool than larger competitors
- Interface could be more intuitive
- Limited integrations
|
- Limited US market presence
- Complex to configure
- Smaller ecosystem
- Interface could be modernized
|
