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Awario vs Insightly: 2026 Comparison

Awario Insightly
Overview Awario is a social listening and analytics tool that crawls the web to find mentions of your brand, competitors, or any keyword. It offers real-time monitoring and lead generation through social selling features. A CRM and project management platform designed for growing businesses to manage relationships and deliver projects.
Pricing Paid ($49-399/mo) Subscription ($29-$99/user/month)
Key Features
  • Social listening
  • Boolean search
  • sentiment analysis
  • influencer discovery
  • Awario Leads (social selling)
  • analytics
  • competitor monitoring
  • email alerts
  • Contact management
  • Project management
  • Workflow automation
  • Email tracking
  • Custom dashboards
  • Relationship linking
  • Lead routing
  • Business intelligence
Pros
  • Affordable
  • Powerful Boolean search
  • Social selling feature
  • Real-time monitoring
  • Combined CRM and project management
  • Good Gmail and Outlook integration
  • Relationship mapping
  • Reasonable pricing
Cons
  • Smaller data pool than larger competitors
  • Interface could be more intuitive
  • Limited integrations
  • Interface feels dated
  • Limited customization options
  • Customer support could improve
  • Mobile app is basic