| Overview |
Awario is a social listening and analytics tool that crawls the web to find mentions of your brand, competitors, or any keyword. It offers real-time monitoring and lead generation through social selling features. |
A sales execution and marketing automation CRM platform designed for high-velocity sales teams in emerging markets. |
| Pricing |
Paid ($49-399/mo) |
Subscription ($25-$100/user/month) |
| Key Features |
- Social listening
- Boolean search
- sentiment analysis
- influencer discovery
- Awario Leads (social selling)
- analytics
- competitor monitoring
- email alerts
|
- Sales execution
- Marketing automation
- Lead management
- Mobile CRM
- Field force automation
- Connectors
- Landing pages
- Reporting
|
| Pros |
- Affordable
- Powerful Boolean search
- Social selling feature
- Real-time monitoring
|
- Good for high-velocity sales
- Strong in emerging markets
- Marketing automation
- Field sales tools
|
| Cons |
- Smaller data pool than larger competitors
- Interface could be more intuitive
- Limited integrations
|
- Less known in Western markets
- Interface could improve
- Documentation gaps
- Support timezone limitations
|
