| Overview |
Awario is a social listening and analytics tool that crawls the web to find mentions of your brand, competitors, or any keyword. It offers real-time monitoring and lead generation through social selling features. |
A business management platform combining CRM, marketing automation, and business dashboards for link-tracking and lead scoring. |
| Pricing |
Paid ($49-399/mo) |
Subscription ($19-$99/month) |
| Key Features |
- Social listening
- Boolean search
- sentiment analysis
- influencer discovery
- Awario Leads (social selling)
- analytics
- competitor monitoring
- email alerts
|
- CRM
- Marketing automation
- Business dashboards
- Link tracking
- Lead scoring
- Email builder
- Reporting
- Integrations
|
| Pros |
- Affordable
- Powerful Boolean search
- Social selling feature
- Real-time monitoring
|
- Good link tracking
- Business dashboards
- Marketing automation
- Affordable
|
| Cons |
- Smaller data pool than larger competitors
- Interface could be more intuitive
- Limited integrations
|
- Smaller company
- Limited features vs leaders
- Basic CRM
- Few integrations
|
