| Overview |
Awario is a social listening and analytics tool that crawls the web to find mentions of your brand, competitors, or any keyword. It offers real-time monitoring and lead generation through social selling features. |
An AI-powered sales engagement platform that integrates with Salesforce to automate prospecting, email, and field sales activities. |
| Pricing |
Paid ($49-399/mo) |
Subscription ($49-$99/user/month) |
| Key Features |
- Social listening
- Boolean search
- sentiment analysis
- influencer discovery
- Awario Leads (social selling)
- analytics
- competitor monitoring
- email alerts
|
- AI sales assistant
- Salesforce integration
- Email automation
- Geolocation
- Activity tracking
- Lead prioritization
- Analytics
- Mobile app
|
| Pros |
- Affordable
- Powerful Boolean search
- Social selling feature
- Real-time monitoring
|
- AI-driven prioritization
- Salesforce native
- Field sales support
- Email automation
|
| Cons |
- Smaller data pool than larger competitors
- Interface could be more intuitive
- Limited integrations
|
- Requires Salesforce
- Expensive
- Niche product
- Smaller user base
|
