| Overview |
Awario is a social listening and analytics tool that crawls the web to find mentions of your brand, competitors, or any keyword. It offers real-time monitoring and lead generation through social selling features. |
A UK-based CRM platform for mid-market businesses offering sales, marketing, and order management with shared success pricing. |
| Pricing |
Paid ($49-399/mo) |
Subscription ($34-$78/user/month) |
| Key Features |
- Social listening
- Boolean search
- sentiment analysis
- influencer discovery
- Awario Leads (social selling)
- analytics
- competitor monitoring
- email alerts
|
- CRM
- Marketing automation
- Order management
- Invoicing
- Event management
- Support
- Reporting
- Integration
|
| Pros |
- Affordable
- Powerful Boolean search
- Social selling feature
- Real-time monitoring
|
- Shared success pricing model
- Good for mid-market
- Order management
- UK-based support
|
| Cons |
- Smaller data pool than larger competitors
- Interface could be more intuitive
- Limited integrations
|
- Limited US presence
- Smaller ecosystem
- Moderate feature set
- Less known globally
|