| Overview |
Awario is a social listening and analytics tool that crawls the web to find mentions of your brand, competitors, or any keyword. It offers real-time monitoring and lead generation through social selling features. |
An API platform for adding enterprise features like SSO, directory sync, and audit logs to applications. |
| Pricing |
Paid ($49-399/mo) |
Freemium (Free-$25/connection/month) |
| Key Features |
- Social listening
- Boolean search
- sentiment analysis
- influencer discovery
- Awario Leads (social selling)
- analytics
- competitor monitoring
- email alerts
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- Single Sign-On
- Directory sync
- Admin portal
- Audit logs
- MFA
- User management
- Organizations
- Fine-grained authorization
|
| Pros |
- Affordable
- Powerful Boolean search
- Social selling feature
- Real-time monitoring
|
- Easy SSO implementation
- Enterprise-ready
- Good documentation
- AuthKit UI
|
| Cons |
- Smaller data pool than larger competitors
- Interface could be more intuitive
- Limited integrations
|
- Per-connection pricing
- Enterprise-focused
- Limited for consumer apps
- Newer platform
|