| Overview |
Awario is a social listening and analytics tool that crawls the web to find mentions of your brand, competitors, or any keyword. It offers real-time monitoring and lead generation through social selling features. |
An open-source CRM with marketing automation that combines contact management with visual workflow designer and process automation. |
| Pricing |
Paid ($49-399/mo) |
Freemium (Free (open source)) |
| Key Features |
- Social listening
- Boolean search
- sentiment analysis
- influencer discovery
- Awario Leads (social selling)
- analytics
- competitor monitoring
- email alerts
|
- Contact management
- Marketing automation
- Workflow designer
- Sales pipeline
- Service tools
- Reports
- Web tracker
- Email marketing
|
| Pros |
- Affordable
- Powerful Boolean search
- Social selling feature
- Real-time monitoring
|
- Open source
- Visual workflow builder
- Marketing automation included
- Good documentation
|
| Cons |
- Smaller data pool than larger competitors
- Interface could be more intuitive
- Limited integrations
|
- Development has slowed
- Smaller community
- Interface is dated
- Limited enterprise features
|
