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Badger Maps vs iStock: 2026 Comparison

Badger Maps iStock
Overview A route planning and field sales app that helps outside sales reps optimize their routes and manage customer visits. A stock photography marketplace by Getty Images offering affordable photos, illustrations, vectors, and video clips.
Pricing Subscription ($49-$95/user/month) Subscription ($12.99-$33/month)
Key Features
  • Route optimization
  • Territory management
  • CRM integration
  • Check-ins
  • Lead generation
  • Reporting
  • Map visualization
  • Team management
  • Stock photos
  • Illustrations
  • Vectors
  • Video
  • Curated collections
  • AI search
  • Flexible licensing
  • Plugin for design tools
Pros
  • Excellent route planning
  • Good CRM integrations
  • Visual mapping
  • Saves driving time
  • Affordable pricing
  • Getty quality
  • Good curation
  • Plugin integrations
Cons
  • Not a full CRM
  • Niche field sales focus
  • Basic pipeline features
  • Additional CRM needed
  • Smaller library than Shutterstock
  • Credit system confusing
  • Some dated content
  • Extra license costs