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Badger Maps vs Planoly: 2026 Comparison

Badger Maps Planoly
Overview A route planning and field sales app that helps outside sales reps optimize their routes and manage customer visits. Planoly is a visual planner and scheduler built for Instagram and Pinterest creators. It allows users to plan their grid aesthetics and schedule posts with a visual-first approach.
Pricing Subscription ($49-$95/user/month) Freemium ($0-43/mo)
Key Features
  • Route optimization
  • Territory management
  • CRM integration
  • Check-ins
  • Lead generation
  • Reporting
  • Map visualization
  • Team management
  • Visual grid planner
  • Instagram scheduling
  • Pinterest scheduling
  • analytics
  • StoriesEdit
  • link-in-bio
  • content calendar
Pros
  • Excellent route planning
  • Good CRM integrations
  • Visual mapping
  • Saves driving time
  • Beautiful visual grid planning
  • Great for Instagram aesthetics
  • Easy to use
  • Pinterest support
Cons
  • Not a full CRM
  • Niche field sales focus
  • Basic pipeline features
  • Additional CRM needed
  • Limited platform support
  • Post limits on free plan
  • Basic analytics

Badger Maps

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Planoly

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