| Overview |
A route planning and field sales app that helps outside sales reps optimize their routes and manage customer visits. |
SpyFu specializes in competitive intelligence for SEO and PPC by revealing competitors' keyword strategies and ad spend. It provides historical data on competitor search marketing activities. |
| Pricing |
Subscription ($49-$95/user/month) |
Paid ($39-79/mo) |
| Key Features |
- Route optimization
- Territory management
- CRM integration
- Check-ins
- Lead generation
- Reporting
- Map visualization
- Team management
|
- Competitor keyword research
- PPC analysis
- backlink tracking
- rank tracking
- SERP analysis
- ad history
- keyword grouping
- domain comparisons
|
| Pros |
- Excellent route planning
- Good CRM integrations
- Visual mapping
- Saves driving time
|
- Excellent competitor intelligence
- Affordable pricing
- Unlimited search results
- Historical data
|
| Cons |
- Not a full CRM
- Niche field sales focus
- Basic pipeline features
- Additional CRM needed
|
- Smaller keyword database
- Basic site audit
- Dated interface
- Limited non-US data
|
