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Badger Maps vs Stripo: 2026 Comparison

Badger Maps Stripo
Overview A route planning and field sales app that helps outside sales reps optimize their routes and manage customer visits. Email design platform with drag-and-drop and HTML editor, 1500+ templates, and export to 80+ email clients.
Pricing Subscription ($49-$95/user/month) Freemium ($0-custom/mo)
Key Features
  • Route optimization
  • Territory management
  • CRM integration
  • Check-ins
  • Lead generation
  • Reporting
  • Map visualization
  • Team management
  • Email design
  • 1500+ templates
  • AMP emails
  • HTML editor
  • Brand guidelines
  • Modules library
  • Export to ESPs
Pros
  • Excellent route planning
  • Good CRM integrations
  • Visual mapping
  • Saves driving time
  • Huge template library
  • AMP support
  • Multiple export options
  • Free plan
Cons
  • Not a full CRM
  • Niche field sales focus
  • Basic pipeline features
  • Additional CRM needed
  • Design tool only
  • No sending
  • Learning curve for advanced