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Badger Maps vs Trello: 2026 Comparison

Badger Maps Trello
Overview A route planning and field sales app that helps outside sales reps optimize their routes and manage customer visits. Visual collaboration tool using boards, lists, and cards for organizing projects with a simple Kanban-style interface.
Pricing Subscription ($49-$95/user/month) Freemium ($0-17.50/mo)
Key Features
  • Route optimization
  • Territory management
  • CRM integration
  • Check-ins
  • Lead generation
  • Reporting
  • Map visualization
  • Team management
  • Kanban boards
  • Power-ups
  • Butler automation
  • Templates
  • Calendar view
  • Timeline
  • Mobile app
Pros
  • Excellent route planning
  • Good CRM integrations
  • Visual mapping
  • Saves driving time
  • Simple and intuitive
  • Good free tier
  • Visual approach
  • Mobile friendly
Cons
  • Not a full CRM
  • Niche field sales focus
  • Basic pipeline features
  • Additional CRM needed
  • Limited for complex projects
  • Power-ups can add up
  • Basic reporting