| Overview |
An online bookkeeping service combining proprietary software with human bookkeepers for small business accounting. |
Smartlook provides qualitative analytics through session recordings and heatmaps for both websites and mobile apps. It offers event-based tracking with always-on session recording for comprehensive behavior analysis. |
| Pricing |
Subscription ($299-$499/month) |
Freemium ($0-custom) |
| Key Features |
- Dedicated bookkeeper
- Monthly financial statements
- Tax-ready financials
- Catch-up bookkeeping
- Year-end tax package
- Dashboard
- Income and expense overview
- 1099 contractors
|
- Session recordings
- heatmaps
- event tracking
- funnel analysis
- mobile app analytics
- crash reports
- retention tables
- API access
|
| Pros |
- Human bookkeeper included
- Tax-ready financials
- Hands-off approach
- Clean dashboard
|
- Good mobile app support
- Always-on recording
- Affordable pricing
- Easy implementation
|
| Cons |
- Expensive
- Limited to bookkeeping
- No invoicing
- US only
|
- Limited free tier
- Basic heatmaps
- Fewer features than enterprise tools
- Dashboard could be more intuitive
|
