| Overview |
An enterprise-grade e-commerce platform with built-in features for scaling online businesses without transaction fees. |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
| Pricing |
Subscription ($39-$399/month) |
Paid (Custom pricing) |
| Key Features |
- Multi-channel selling
- No transaction fees
- Built-in SEO
- Headless commerce
- B2B features
- Payment integrations
- Custom checkout
- Analytics
|
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
| Pros |
- No transaction fees
- Strong built-in features
- Multi-storefront support
- Good SEO tools
|
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
| Cons |
- Annual sales thresholds per plan
- Fewer themes than Shopify
- Steeper learning curve
|
- Expensive
- Complex setup
- Requires training
|