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Bigin by Zoho vs Emburse (Certify + Abacus): 2026 Comparison

Bigin by Zoho Emburse (Certify + Abacus)
Overview A pipeline-centric micro CRM by Zoho designed for small businesses that need simple deal tracking without complexity. A unified expense management platform combining Certify, Abacus, Nexonia, and Chrome River for businesses of all sizes.
Pricing Freemium (Free-$12/user/month) Subscription (Starting at $12/user/month)
Key Features
  • Pipeline management
  • Built-in telephony
  • Email integration
  • Workflow automation
  • Connected pipelines
  • Team pipelines
  • Mobile app
  • Custom dashboards
  • Expense reports
  • Receipt capture
  • Corporate cards
  • Travel management
  • AP automation
  • Approval workflows
  • Analytics
  • ERP integration
Pros
  • Very affordable
  • Simple and focused
  • Zoho ecosystem
  • Good mobile app
  • Multiple product options
  • Scalable
  • Good receipt capture
  • Strong AP automation
Cons
  • Very basic features
  • Limited customization
  • Not for growing teams
  • Minimal reporting
  • Complex product portfolio
  • Integration between products
  • Pricing varies
  • Brand confusion

Bigin by Zoho

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Emburse (Certify + Abacus)

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