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Bigin by Zoho vs Lattice: 2026 Comparison

Bigin by Zoho Lattice
Overview A pipeline-centric micro CRM by Zoho designed for small businesses that need simple deal tracking without complexity. A people management platform offering performance reviews, engagement surveys, OKRs, and career development tools.
Pricing Freemium (Free-$12/user/month) Subscription ($6-$11/person/month)
Key Features
  • Pipeline management
  • Built-in telephony
  • Email integration
  • Workflow automation
  • Connected pipelines
  • Team pipelines
  • Mobile app
  • Custom dashboards
  • Performance reviews
  • OKRs and goals
  • Engagement surveys
  • 1-on-1s
  • Career development
  • Compensation management
  • Analytics
  • 360 feedback
Pros
  • Very affordable
  • Simple and focused
  • Zoho ecosystem
  • Good mobile app
  • Modern performance management
  • Great UX
  • Good integrations
  • Flexible reviews
Cons
  • Very basic features
  • Limited customization
  • Not for growing teams
  • Minimal reporting
  • Can be expensive
  • Limited HRIS features
  • Setup takes time
  • Some features need higher plans

Bigin by Zoho

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Lattice

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