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Bigin by Zoho vs Oberlo: 2026 Comparison

Bigin by Zoho Oberlo
Overview A pipeline-centric micro CRM by Zoho designed for small businesses that need simple deal tracking without complexity. A Shopify dropshipping app that was widely used for importing AliExpress products directly into Shopify stores (discontinued June 2022).
Pricing Freemium (Free-$12/user/month) Freemium (Discontinued)
Key Features
  • Pipeline management
  • Built-in telephony
  • Email integration
  • Workflow automation
  • Connected pipelines
  • Team pipelines
  • Mobile app
  • Custom dashboards
  • Product importing
  • AliExpress integration
  • Order fulfillment
  • Inventory updates
  • Shipment tracking
  • Pricing automation
  • Product customization
  • Bulk ordering
Pros
  • Very affordable
  • Simple and focused
  • Zoho ecosystem
  • Good mobile app
  • Was very easy to use
  • Deep Shopify integration
  • Free plan was generous
  • Good for beginners
Cons
  • Very basic features
  • Limited customization
  • Not for growing teams
  • Minimal reporting
  • Discontinued in June 2022
  • Replaced by DSers
  • Only worked with Shopify
  • Limited supplier vetting

Bigin by Zoho

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Oberlo

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