| Overview |
A pipeline-centric micro CRM by Zoho designed for small businesses that need simple deal tracking without complexity. |
SpyFu specializes in competitive intelligence for SEO and PPC by revealing competitors' keyword strategies and ad spend. It provides historical data on competitor search marketing activities. |
| Pricing |
Freemium (Free-$12/user/month) |
Paid ($39-79/mo) |
| Key Features |
- Pipeline management
- Built-in telephony
- Email integration
- Workflow automation
- Connected pipelines
- Team pipelines
- Mobile app
- Custom dashboards
|
- Competitor keyword research
- PPC analysis
- backlink tracking
- rank tracking
- SERP analysis
- ad history
- keyword grouping
- domain comparisons
|
| Pros |
- Very affordable
- Simple and focused
- Zoho ecosystem
- Good mobile app
|
- Excellent competitor intelligence
- Affordable pricing
- Unlimited search results
- Historical data
|
| Cons |
- Very basic features
- Limited customization
- Not for growing teams
- Minimal reporting
|
- Smaller keyword database
- Basic site audit
- Dated interface
- Limited non-US data
|
