| Overview |
Bombora is a B2B intent data provider that tracks content consumption across thousands of websites to identify companies researching specific topics. It helps sales teams prioritize accounts showing active buying intent. |
A highly customizable CRM that lets sales teams build their own modules, workflows, and automation without coding. |
| Pricing |
Paid (Custom pricing) |
Subscription ($21-$42/user/month) |
| Key Features |
- Intent data
- topic-level signals
- CRM integration
- data co-op
- surge scoring
- audience segments
- API
|
- Custom modules
- Email tracking
- Pipeline management
- Workflow automation
- Reporting
- Bots
- Bulk email
- Custom dashboards
|
| Pros |
- Industry-leading intent data
- Large data co-op
- Reliable surge signals
- Good integrations
|
- Very customizable without coding
- Affordable
- Email tracking
- Good automation
|
| Cons |
- Expensive
- Company-level only not contact
- Requires interpretation
|
- Smaller user base
- Limited integrations
- Less polished UI
- Basic mobile app
|
