| Overview |
Bombora is a B2B intent data provider that tracks content consumption across thousands of websites to identify companies researching specific topics. It helps sales teams prioritize accounts showing active buying intent. |
A CRM that lives inside Gmail and LinkedIn, offering pipeline management, email automation, and lead capture without leaving your inbox. |
| Pricing |
Paid (Custom pricing) |
Subscription ($24-$96/user/month) |
| Key Features |
- Intent data
- topic-level signals
- CRM integration
- data co-op
- surge scoring
- audience segments
- API
|
- Gmail integration
- LinkedIn integration
- Pipeline management
- Email sequences
- Web forms
- Workflow automation
- Reporting
- Caller
|
| Pros |
- Industry-leading intent data
- Large data co-op
- Reliable surge signals
- Good integrations
|
- Deep Gmail integration
- LinkedIn prospecting
- Easy to adopt
- Good automation
|
| Cons |
- Expensive
- Company-level only not contact
- Requires interpretation
|
- Gmail dependent
- Limited outside Google
- Basic reporting
- Smaller company
|