| Overview |
Bombora is a B2B intent data provider that tracks content consumption across thousands of websites to identify companies researching specific topics. It helps sales teams prioritize accounts showing active buying intent. |
An employee engagement platform offering pulse surveys, anonymous feedback, and recognition tools for building better teams. |
| Pricing |
Paid (Custom pricing) |
Subscription ($5-$8/user/month) |
| Key Features |
- Intent data
- topic-level signals
- CRM integration
- data co-op
- surge scoring
- audience segments
- API
|
- Pulse surveys
- Anonymous feedback
- 1-on-1s
- Recognition
- eNPS
- Custom surveys
- Reports
- Slack integration
|
| Pros |
- Industry-leading intent data
- Large data co-op
- Reliable surge signals
- Good integrations
|
- Easy pulse surveys
- Anonymous feedback
- Good Slack integration
- Affordable
|
| Cons |
- Expensive
- Company-level only not contact
- Requires interpretation
|
- Limited HR features
- Basic reporting
- Fewer integrations
- Survey fatigue risk
|
