| Overview |
Bombora is a B2B intent data provider that tracks content consumption across thousands of websites to identify companies researching specific topics. It helps sales teams prioritize accounts showing active buying intent. |
An Australian-built CRM designed for small to medium businesses with strong quoting, invoicing, and accounting integrations. |
| Pricing |
Paid (Custom pricing) |
Subscription ($55-$90 AUD/user/month) |
| Key Features |
- Intent data
- topic-level signals
- CRM integration
- data co-op
- surge scoring
- audience segments
- API
|
- Contact management
- Quoting
- Invoicing
- Accounting integration
- Email marketing
- Pipeline management
- Workflow automation
- B2B portal
|
| Pros |
- Industry-leading intent data
- Large data co-op
- Reliable surge signals
- Good integrations
|
- Good for Australian businesses
- Strong quoting and invoicing
- Accounting integration
- Local support
|
| Cons |
- Expensive
- Company-level only not contact
- Requires interpretation
|
- Primarily Australian market
- Limited global presence
- Smaller feature set
- Basic mobile app
|