| Overview |
A real estate lead generation and CRM platform known for its high-converting IDX websites and lead management tools. |
ContentCal (now part of Adobe) is a content planning and social media management platform focused on visual content calendars and approval workflows. It helps teams plan, collaborate, and publish content efficiently. |
| Pricing |
Subscription (Custom pricing) |
Paid ($37-Custom/mo) |
| Key Features |
- Lead generation
- CRM
- IDX website
- Predictive analytics
- Success assurance
- Concierge service
- Reporting
- Team management
|
- Visual content calendar
- approval workflows
- analytics
- content hub
- pinboard for ideas
- campaigns
- team collaboration
- social publishing
|
| Pros |
- Strong lead generation
- Concierge service
- Predictive CRM
- Good for teams
|
- Clean visual calendar
- Good approval process
- Content hub for ideas
- Now backed by Adobe
|
| Cons |
- Expensive
- Requires lead purchase
- Real estate only
- Contract commitments
|
- Merged into Adobe Express
- Feature set evolving
- Uncertain standalone future
|
