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BoomTown vs Umami: 2026 Comparison

BoomTown Umami
Overview A real estate lead generation and CRM platform known for its high-converting IDX websites and lead management tools. Umami is a simple and fast open-source website analytics alternative focused on privacy. It is self-hosted and provides essential web metrics without collecting any personal data.
Pricing Subscription (Custom pricing) Free ($0)
Key Features
  • Lead generation
  • CRM
  • IDX website
  • Predictive analytics
  • Success assurance
  • Concierge service
  • Reporting
  • Team management
  • Open-source
  • self-hosted
  • privacy-focused
  • real-time data
  • custom events
  • multi-site support
  • API access
  • lightweight
Pros
  • Strong lead generation
  • Concierge service
  • Predictive CRM
  • Good for teams
  • Completely free
  • Privacy-focused
  • Self-hosted control
  • Very lightweight
Cons
  • Expensive
  • Requires lead purchase
  • Real estate only
  • Contract commitments
  • Requires self-hosting
  • Limited features
  • No official support
  • Basic reporting