| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
A CRM built for inside sales teams with built-in calling, email, and SMS to help close more deals faster. |
| Pricing |
Paid ($79-399/mo) |
Subscription ($49-$139/user/month) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- Built-in calling
- Power dialer
- Email sequences
- SMS messaging
- Pipeline view
- Smart views
- Custom activities
- Reporting
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Excellent built-in communication
- Fast and responsive UI
- Great for inside sales
- Powerful search and filtering
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Expensive for small teams
- Limited marketing features
- No free plan
- Not ideal for field sales
|
