| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
An open-source API client for REST, GraphQL, gRPC, and WebSocket with a clean interface and environment management. |
| Pricing |
Paid ($79-399/mo) |
Freemium (Free-$12/user/month) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- REST client
- GraphQL support
- gRPC support
- Environment management
- Plugin system
- Code generation
- Design and testing
- Git sync
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Open source option
- Clean interface
- Multi-protocol support
- Good plugin system
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Smaller community than Postman
- Fewer integrations
- Kong acquisition concerns
- Limited team features on free
|
