| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
A cloud hosting provider now part of Akamai offering reliable Linux virtual machines, managed services, and developer tools. |
| Pricing |
Paid ($79-399/mo) |
Pay_per_use ($5-$960+/month) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- Linux VMs
- Managed databases
- Kubernetes
- Object storage
- NodeBalancers
- Backups
- DNS management
- API
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Transparent pricing
- Reliable performance
- Good documentation
- Strong Linux focus
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Fewer managed services
- Smaller ecosystem
- Less enterprise features
- Akamai transition uncertainty
|
