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Brand24 vs Listmonk: 2026 Comparison

Brand24 Listmonk
Overview Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. Free and open-source self-hosted newsletter and mailing list manager with high performance and modern UI.
Pricing Paid ($79-399/mo) Free (Free)
Key Features
  • Online mention monitoring
  • sentiment analysis
  • influencer score
  • discussion volume chart
  • data exporting
  • alerts
  • hashtag tracking
  • reach estimation
  • Self-hosted
  • Newsletter management
  • Template engine
  • Analytics
  • Import/Export
  • API
  • Bounce handling
Pros
  • Affordable social listening
  • Easy to use
  • Good sentiment analysis
  • Real-time alerts
  • Free and open-source
  • High performance
  • Modern UI
  • Self-hosted
Cons
  • Limited publishing features
  • Data coverage not as deep as enterprise tools
  • Occasional missed mentions
  • Self-hosting required
  • No SaaS
  • Technical setup needed