| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
A full-stack observability platform offering APM, infrastructure monitoring, logs, and browser monitoring with generous free data. |
| Pricing |
Paid ($79-399/mo) |
Freemium (Free-$0.35/GB ingested) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- APM
- Infrastructure monitoring
- Log management
- Browser monitoring
- Synthetics
- Distributed tracing
- Dashboards
- Alerting
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Generous free tier (100GB/mo)
- Full-stack observability
- Good APM
- NRQL query language
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Complex pricing changes
- UI can be overwhelming
- Alerting setup complex
- Agent overhead
|
