| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
A user-friendly CRM and email marketing platform designed to help B2B sales teams win more deals. |
| Pricing |
Paid ($79-399/mo) |
Subscription ($16-$67/user/month) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- Pipeline management
- Email marketing
- Sales automation
- Team collaboration
- Reporting
- Web forms
- Personal email sequences
- Territory management
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Easy to use
- Good customer support
- Affordable
- Nice email marketing integration
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Limited advanced features
- Fewer integrations than competitors
- Mobile app is basic
- Customization is limited
|
