| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
A Singapore-based CRM platform designed for SMEs in Southeast Asia with WhatsApp and messaging channel integrations. |
| Pricing |
Paid ($79-399/mo) |
Subscription ($15-$35/user/month) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- Pipeline management
- WhatsApp integration
- Messaging channels
- Email integration
- Reporting
- Workflow automation
- Telegram integration
- Mobile app
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Messaging app integration
- Good for Asian markets
- Affordable
- Easy to use
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Limited global presence
- Basic feature set
- Smaller company
- Few advanced features
|
