| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
An intelligent CRM for small B2B businesses that automatically fills in contact and company data from emails and social profiles. |
| Pricing |
Paid ($79-399/mo) |
Subscription ($29-$99/user/month) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- Automatic data input
- Email tracking
- Pipeline management
- Relationship insights
- Account intelligence
- Custom dashboards
- Workflow automation
- LinkedIn sidebar
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Minimal manual data entry
- Great for B2B
- Clean interface
- Strong email integration
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Limited customization
- Not for large enterprises
- Basic marketing features
- Smaller ecosystem
|
