| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
Cloud email delivery service with detailed reporting, dedicated IPs, and easy integration for transactional and marketing email. |
| Pricing |
Paid ($79-399/mo) |
Freemium ($0-custom/mo) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- Email delivery
- Reporting
- Dedicated IPs
- Email testing
- Archive
- Webhooks
- SPF/DKIM
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Easy setup
- Good reporting
- Dedicated IPs available
- Reliable
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Smaller platform
- Limited marketing tools
- Basic automation
|
