| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
A loyalty and referral program app for e-commerce with customizable campaigns and social media rewards (now part of Yotpo). |
| Pricing |
Paid ($79-399/mo) |
Subscription (Starting at $29/month) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- Points program
- Referral campaigns
- Social rewards
- Custom campaigns
- Shopify integration
- Analytics
- Email integration
- VIP tiers
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Flexible reward options
- Social media integrations
- Part of Yotpo ecosystem
- Good for small stores
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Now part of Yotpo
- Limited standalone support
- Basic analytics
- Fewer updates as standalone
|
