| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
A modern customer success platform with powerful productivity features, health scoring, and project management for CS teams. |
| Pricing |
Paid ($79-399/mo) |
Subscription ($150-$400/user/month) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- Customer health
- Project management
- Playbooks
- NPS tracking
- Docs and notes
- Integrations
- Analytics
- Automation
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Modern UI
- Good project management
- Powerful automation
- Developer-friendly
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Expensive
- Newer platform
- Smaller ecosystem
- Complex for simple use cases
|
