| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
A cloud-based accounting platform popular with small businesses and their accountants with beautiful invoicing and bank feeds. |
| Pricing |
Paid ($79-399/mo) |
Subscription ($15-$78/month) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- Bank reconciliation
- Invoicing
- Bill pay
- Expense claims
- Project tracking
- Multi-currency
- Payroll
- Reporting
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Clean interface
- Great bank feeds
- Good for accountants
- Multi-currency built-in
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Limited users on lower plans
- US payroll via Gusto
- Inventory basic
- Learning curve for non-accountants
|
