| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
Beautiful document and note-taking app for Mac and iOS with rich formatting, backlinks, and sharing capabilities. |
| Pricing |
Paid (Custom pricing) |
Freemium ($0-10/mo) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Rich documents
- Backlinks
- AI assistant
- Sharing
- Cards
- Daily notes
- Templates
- Markdown
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Beautiful design
- Apple ecosystem
- Offline support
- Rich formatting
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Apple focused
- Limited collaboration
- No Windows/Android
|
