| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A marketplace for design assets including fonts, graphics, templates, themes, and photos from independent creators. |
| Pricing |
Paid (Custom pricing) |
Pay_per_use (Varies by product) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Fonts
- Graphics
- Templates
- Themes
- Photos
- 3D assets
- Mockups
- Add-ons
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Independent creator marketplace
- Unique designs
- Bundle deals
- Good quality control
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Individual purchase model
- Can be expensive
- Quality varies
- No subscription for unlimited access
|
