| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A shipping platform offering discounted courier rates, automated duties and taxes, and streamlined international shipping. |
| Pricing |
Paid (Custom pricing) |
Freemium (Free-$49/month + shipping costs) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Discounted shipping rates
- Duties and taxes calculator
- Branded tracking
- Multi-carrier comparison
- Shipping rules
- Label generation
- Returns management
- 250+ courier solutions
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Pre-negotiated rates
- Global shipping made easy
- Tax and duty calculation
- Free plan available
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Shipping costs extra
- Complex pricing
- Some couriers have minimums
- Dashboard can be slow
|
