| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
Time tracking tool that integrates natively into project management tools like Asana, Trello, Jira, and ClickUp. |
| Pricing |
Paid (Custom pricing) |
Subscription ($8.50/mo) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Native PM integrations
- Time tracking
- Budgets
- Invoicing
- Reports
- Resource planning
- Timesheets
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Native integrations
- Tracks inside PM tools
- Good reporting
- Easy setup
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Requires PM tool
- No standalone mode
- Limited features alone
|