| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A client management platform for creative professionals and freelancers that combines CRM with proposals, contracts, and invoicing. |
| Pricing |
Paid (Custom pricing) |
Subscription ($19-$79/month) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- CRM
- Proposals
- Contracts
- Invoicing
- Scheduling
- Automation
- Client portal
- Payment processing
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Beautiful for creatives
- Easy proposals and contracts
- Payment processing
- All-in-one
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Niche for creative professionals
- Limited traditional CRM
- Basic reporting
- Not for large teams
|
