| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A lightweight CRM module within the Hubstaff productivity suite that helps small teams track deals alongside time tracking and project management. |
| Pricing |
Paid (Custom pricing) |
Subscription ($14-$35/user/month) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Deal tracking
- Pipeline view
- Contact management
- Time tracking integration
- Invoicing
- Reporting
- Team management
- Productivity tracking
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Integrated with time tracking
- Good for service teams
- Affordable
- Productivity insights
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Very basic CRM
- Not standalone
- Limited CRM features
- Better as time tracker
|
