| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
Time tracking and workforce management platform with GPS tracking, screenshots, and automated payroll for remote teams. |
| Pricing |
Paid (Custom pricing) |
Subscription ($4.99-25/mo) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Time tracking
- Screenshots
- GPS
- Activity levels
- Payroll
- Invoicing
- Geofencing
- Scheduling
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Remote team management
- GPS tracking
- Automated payroll
- Activity monitoring
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Privacy concerns
- Monitoring feels invasive
- Expensive for large teams
|
